Recently, Dr. Zhu Chen, Dr. Zhao Qiran and Professor Si Wei published a journal article entitled "Genoeconomics: Theories, Methods and Applications in Economic Research" in Economic Review. Economic Review is a source journal of CSSCI, a Chinese core journal of Humanities and Social Sciences, and funded by the National Social Science Fund of China. It ranks fifth among the core journals of economics in the latest edition of Core Journals in China: A Guide to the Humanities and Social Sciences. This paper explains the theoretical basis and research methods of genoeconomics, an emerging interdisciplinary, from the perspective of discipline evolution, and offers a framework and scientific tool for economists to further study on the decision－making mechanism.

Research introduction

Genoeconomics is an emerging interdiscipline that utilizes modern genetic methods to analyze the characteristics of individual social and economic behavior on the basis of classical economic principles． Through relevant literature，this study concludes that the academic value of genoeconomics is mainly in four aspects: Firstly，genoeconomics is a further expansion of behavioral decision－making research from spiritual to material level． Secondly，genoeconomics can help identify and isolate the impacts of socioeconomic factors and genetic ones on individuals．Thirdly，genoeconomics helps identify causal relationship． Lastly，findings from genoeconomic research can conversely do good to natural sciences． China’s current social，economic and technological progress provides practical need as well as condition for the development of genoeconomic studies．